skip to main |
skip to sidebar
Today a disc (CD & DVD) is just like a barrel of oil, a pure commodity, no more, no less, plain and simple. Discs are essential business cards, and like business cards are usually disposed of. Gone are the days of 8 page booklets accompanying CDs, etc. In 2010 the job of a disc is to deliver content (usually music) and direct where more information about the artist can be found (the printing of a website, phone number, email address, etc. on the surface of the disc). If a listener likes the music they generally transfer it to mp3 and place it onto their computer, ipod-like device, or phone,.....and never to listen or use the actual CD again. That's the real world today - and not a bad thing....if this happens the CD has done its job! Due to this reality it rarely pays to spend a lot of money on packaging. The "imagery", the "look", the stuff that traditionally was part of "packaging" and all aspects of marketing an image or look should be done online where it's cheap & can be scaled. The idea is to drive the listener of a CD to a website where the full picture and bigger story of the artist or act can can be communicated.
Master CDs & DVDs can be dropped off in person with our doorman in our lobby at our studio any time, we're 1 block from the #2 & #3 subway train at the 135th St. station, basically at the corner of 135th & 5th Ave - next to a Chase Bank. The address is 10 West 135th St., NYC, NY 10037 - Studio 14P. Call, text or email that an order is coming in because we guarantee turn around time, usually orders for 100 disc are completed in 1 hour during normal business hours. Orders dropped off after hours can be picked up the next morning by 10am! Or you can upload files of any kind (mp3, wav, aiff, mp4, etc.) to our server and simply come by and pick up your order. All you have to do is Click That Target Below and you'll be taken to our server - uploading is an easy process. Please let us know if you would like 0, 1, or 2 second gaps between the tracks in that case. Every day people upload files and simply come by a couple hours later and pick up their order. You can always pay for orders with cash, pre-approved check, or with credit card - or online, we're a verified paypal vendor.
Today a disc (CD & DVD) is just like a barrel of oil, a pure commodity, no more, no less, plain and simple. Discs are essential business cards, and like business cards are usually disposed of. Gone are the days of 8 page booklets accompanying CDs, etc. In 2010 the job of a disc is to deliver content (usually music) and direct where more information about the artist can be found (the printing of a website, phone number, email address, etc. on the surface of the disc). If a listener likes the music they generally transfer it to mp3 and place it onto their computer, ipod-like device, or phone,.....and never to listen or use the actual CD again. That's the real world today - and not a bad thing....if this happens the CD has done its job! Due to this reality it rarely pays to spend a lot of money on packaging. The "imagery", the "look", the stuff that traditionally was part of "packaging" and all aspects of marketing an image or look should be done online where it's cheap & can be scaled. The idea is to drive the listener of a CD to a website where the full picture and bigger story of the artist or act can can be communicated. 
